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Welcome to the Profeet news blog where we post the latest news about skiing, running, outdoor, tennis, and more...





February 26, 2015

Richard from the Profeet Outdoor Lab shows you the technique for loop lacing.   Loop lacing is very useful for clamping down the heel, in both running shoes and walking boots.  This technique locks your foot in at the base of your boot.   For more advice on lacing technique or fitting walking boots, please check […]

Richard from Profeet reviews the new Adidas UltraBoost running shoe.   Profeet is one of the first retailers in the UK to have the new Adidas Ultra Boost available for sale.     ‘The Most Advanced Running Shoe Ever’   The shoe is billed as ‘the most technically advanced running shoe ever’.  

February 20, 2015

It’s now less than a month until Chemmy Alcott, Chris Brooks, Richard Gibbs, Adam Libbey and Max Willcocks will be taking part in the world’s toughest cross country ski race – the Arctic Circle Race.     The race is 160km over three days in a harsh environment where temperatures can drop as low as […]

February 16, 2015

Team GB ski cross athlete Emily Sarsfield recently dropped into the Profeet Ski Boot Lab.   New insoles and ski boot modification   Emily has been recovering from surgery and has missed most of this season’s races, but is in training to be back in top form soon.   While off the circuit she has […]

February 10, 2015

Richard Felton, Run Manager at Profeet explains how and why we create custom running insoles for our customers.   The right footwear is only half the solution – a custom running insole personalises your footwear to match your foot:     Profeet use thermo-moulding technology, where the actual insoles is completely custom-moulded to the foot.  We […]

January 28, 2015

Ski Manager at Profeet, Janine Winter, reports on ‘an awesome week’ in Zermatt with Salomon:   I was lucky enough to have skied and tested some of the new product for the forthcoming 2015/16 season – I was definitely impressed!   Salomon are going all out next season and are introducing an exciting range of […]

January 21, 2015

In this video, Janine Winter, Ski Manager at Profeet, tackles the question ‘What are ski touring boots?   Ski touring boots are designed for somebody predominantly skiing in the backcountry, who wants to save weight for the uphill.     What makes ski touring boots different…   Ski touring boots are made from lighter weight […]

January 20, 2015

Richard Felton, Run Manager at Profeet explains what happens if you come in for a running assessment:     Three Key Steps 1. We look at how your feet, knees and hips work – looking out for any limitations in movement. 2. We look at you running barefoot on the treadmill, checking for any imbalances between […]

January 8, 2015

Profeet Ski Manager, Janine Winter, is featured in the current issue of Adventure Travel magazine, answering key ski boot fitting questions.   The questions covered include:   What should I look for in a ski boot? How much space should there be at the toe? How many pairs of socks should I wear? How tightly […]

December 29, 2014

Earlier this month, one of the UK’s top ultra runners, Paul Navesey, set a new 50km Treadmill World Record at the Profeet Run Lab.   The challenge was part of Profeet’s Ultra Running Day, which also included advice from some of Britain’s top ultra runners and the chance to test Salomon Running equipment.   Three […]

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