Latest News

Welcome to the Profeet news blog where we post the latest news about skiing, running, outdoor, cycling, tennis, football and more...

February 21, 2017

Regular Profeet customers and visitors to our site will recall that just over a year ago, we announced that we would be donating all the old trainers we accumulate to the DBA Sports ‘Kicks for Kenya’ campaign.   Your old trainers go to Africa   Through ‘Sporting Chance International’ DBA Sports have been shipping your […]

February 17, 2017

Emma from the Profeet Run Lab reviews the new On Running Cloudflyer running shoe.   You can test this and other ON Running shoes at our FREE customer evening on Wednesday 22 February from 6pm. » BOOK HERE   Key Facts Weight: Men’s – 280g (UK8) Weight: Women’s 238g (UK6) Light Stability £140   Quick […]

February 16, 2017

Emma from the Profeet Run Lab reviews the new On Running Cloudflow running shoe.   “ON running have devised this shoe with one aim: to give you the ultimate runner’s high! You can test this and other ON Running shoes at our free customer evening on Wednesday 22 February.”   Key Facts Weight: 190g (UK5) Heel […]

February 15, 2017

Profeet is delighted to announce another free customer event, in conjunction with ON Running UK.   Representatives from the ON Running development team will be hosting a talk and Q&A at Profeet store in Fulham from 6pm to 7.30pm on Wednesday 22 February. » BOOK HERE   Test the new range of ON Running shoes […]

February 14, 2017

When talking with customers in the Profeet Ski Lab a question we often get asked is ‘why do my feet go numb in my ski boots (or snowboard boots)?’   Be wary of nerve damage   Numbness of the foot is a condition to be very wary of because once the nerve is damaged it […]

February 2, 2017

‘Why do my calves hurt when I ski?’ or ‘Why does my calf hurt when I ski?’ are common questions we get asked in the Profeet Ski Lab.   Calves are stretched in the flex position   Calf pressure when skiing can be crippling and cut your ski day right down. When skiing we have […]

January 30, 2017

Another question that we are often asked in the Profeet Ski Lab is ‘why can’t I flex forward in my ski boots?’ Some people worry if they have bought the wrong ski boots.   However there are often ways we can adapt a ski boot to soften the flex and help you get the flexion […]

January 26, 2017

On Wednesday 8th February, Profeet is hosting a unique fundraising event in the lead up to the global ‘Wings For Life‘ run on Sunday 7th May 2017.   The evening will replicate the Wings For Life format giving runners the chance to try and stay ahead of the chasing vehicle (in this case a bicycle) […]

January 24, 2017

Profeet are teaming up with Hermes Running and will sponsor the Thames Meander Marathon and Half Marathon.   Hermes Running is run by David and Melanie Ross – a dedicated husband and wife team of experienced marathon and ultra-runners who have been organising marathons and half marathons since 2011.     Race Date – 11 […]

‘Why do my feet and legs hurt when I ski?’ is a question we get asked often at Profeet.   Aside from getting the fit of your boots right – something we specialise in at the Profeet Ski Lab –  it’s important to remember that there are many other factors that can influence the fit […]


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